25 Brand-Building Ways to Use Periscope – Twitter’s New Live Streaming Video Apps

As you might have already heard, Twitter recently released a new video sharing app for mobile devices. Called Periscope, it’s similar to the already-existing, Meerkat streaming app, but with the addition of a few special features that its competitor lacks, such as the ability to automatically save all videos for 24 hours. Countless companies are […]

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Facebook Starts Letting You Add A 7-Second Looping Video As A Profile Pic

To keep its decade-old social network lively, Facebook is introducing five big changes to user profiles, which are viewed 4 billion times per day: The option to pin Featured Photos to the top of the profile Temporary profile pics Easier visibility controls for About info, including a new 100 character Bio field A mobile-centric design with […]

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5 Ways To Get Traffic From Instagram

There is a good reason why you probably have not seen a post about using Instagram to generate website traffic, and it’s this: generally speaking, Instagram is far more about improving brand visibility and building a community than about driving traffic to your website as a general rule of thumb. Sure, one of the side […]

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Top 10 Reasons Your Brand Needs To Be On Twitter

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Despite the microblogging social media network’s rapid rise to popularity, some business owners are still reluctant to commit to regularly engaging on Twitter. While they may have a Twitter profile set up, many are unsure whether investing their time and energy into daily interactions on the platform are worthwhile. This article will outline the top […]

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Google Maps Tests A New Feature That Collects Users’ Foodie Photos

Though services dedicated to photos of food – like Foodspotting or Forkly, for example – have exited the scene (as well as consumers’ collective consciousness) over the years, snapping photos of your delicious dinner still remains a popular activity. Now Google is looking to capitalize on this ongoing trend with a new feature in Google Maps […]

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Is Instagram Direct a Threat to Snapchat? (Infographic)

With all of the other available messaging application options, is Instagram Direct really viable? Yes, according to GlobalWebIndex. GWI said in an email to Social Times that rather than viewing Facebook Messenger and WhatsApp as rivals, Snapchat is actually the biggest direct threat to Instagram Direct, writing: Although Instagram Direct has been around since December 2013, it’s only arecent upgrade that has brought the […]

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The 12 Dos And Don’ts Of Writing A Blog

Thinking about writing a blog? Been writing a blog for some time now and have yet to establish any growth (and by “growth” I mean “increased pageviews”)? Over the past 10 years I’ve refined my blogging skills—that’s right, I started my first blog back in 2001 and it is so embarrassing by today’s standards that […]

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9 Facts To Improve Your Mobile Search Performance

Columnist John Cosley of Bing shares insights gathered from internal Microsoft data and other research studies to improve your mobile search ads. With mobile devices becoming more ubiquitous by the minute, mobile search is playing an increasingly key role throughout the consumer decision journey — for all kinds of purchases, not just last-minute, low-consideration or low-value […]

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Why Every Employee At Your Company Should Use LinkedIn

Having your entire workforce use LinkedIn could become your company’s rocket fuel. Yet many employers block company computers from accessing LinkedIn. They’re afraid employees will look for a new job, be poached by a recruiter or waste precious work time socializing online. According to a recent study by Statista, 10% of U.S. employees are not […]

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